Stripy Nose Strips Brand Identity

For Stripy, a wellness brand built around the science and simplicity of better breath, we crafted a brand identity that transforms a functional product into a modern ritual of performance and ease. The direction began with a clear intention: elevate the ordinary. Across naming, narrative, and visual language, the system is shaped with precision and restraint. A clean typographic structure, measured palette, and subtly athletic graphic forms position Stripy at the intersection of health, sport, and daily optimization. The outcome is a brand that feels purposeful, elevated, and unmistakably contemporary, designed not just to be used, but adopted.